Precision Targeting Engine ｜Success Stories

宜家家居 IKEA

Applied intelligent, automated technology across every stage of the campaign:
  • Real-time dynamic creatives: 1-to-1 product recommendations, customized SKU-level delivery, and automated filtering.
  • Custom audience mapping: retargeting high-intent visitors and CRM audience matching.
  • AI-driven delivery optimization: sitewide dynamic tagging and programmatic buying.
  • DMP-powered audience insights: leveraging 2,000+ data tags to map target audience lifestyles.

Client Testimonials

“ Bridgewell created customized product categories for IKEA according to the individual campaign briefs. They completed the segmentation of our products into these categories within 14 days, which helped us efficiently present the diverse themes and product lines to our IKEA Family members and potential customers. ”

—— IKEA Website Management Leader ——